CEA has a policy of not disclosing the personal information of our Website visitors to third parties for direct marketing purposes in cases where our Website users have exercised their option to prevent that information from being disclosed to third parties for such purposes. Please note, however, that unless you indicate to us that you do not want your personal information used or shared for promotional or marketing purposes, we may provide, rent and sell lists containing your name, company, title, address, phone number and/or e-mail address to third parties and our affiliates for their direct and indirect marketing purposes, and we may use your personal information for the same purposes. When we do provide mailing lists to third parties, we enter into agreements with such parties requiring them to comply with all applicable laws, prohibiting further distribution or disclosure of the lists to other parties, and limiting use of the lists to a limited number of mailings or communications, after which the lists may not be further used for such purposes. If you do not want your personal information used by us or shared with affiliates or third parties for promotional or marketing purposes, you may opt out of having this information shared or used for such purposes by some or all parties. In such case, please refer to the section below entitled Opting Out.
CEA also reserves the right to compile, save, use within the scope of our activities, and analyze any and all data (contact and personal data, use history, etc.) that we collect from you through the Website. We use the personal information that you provide to us for our internal purposes such as responding to your requests for information, contacting you, conducting internal analyses, and processing and completing orders and event registrations. We also use your personal information to communicate with you, such as, for example, to provide you with newsletters, press releases, membership information, or information relating to programs or grassroots activities that may be of interest to you.
We may share the personal information you provide to us with other companies we have hired to provide services for us. These companies - our vendors - are contractually bound to use personal information that we share with them only to perform the services we have hired them to provide.
We may also collect and group demographic and preferences information, responses to surveys and other personal information that we collect from you into an aggregate, non-personally identifiable form for disclosure to our existing or potential business partners, affiliates, sponsors or other third parties. However, please be assured that this aggregate data will in no way personally identify you or any other visitors to the Website.
We may also collect general, non-personal, statistical information about the use of the Website, such as how many visitors visit a specific page on the Website, how long they stay on that page and which hyperlinks, if any, they "click" on. We collect this information through the use of "web beacons" or other tracking technologies, which are discussed in greater detail below. We collect this information in order to determine which areas of the Website are most popular and to enhance the Website for visitors. As with other aggregated data, we may disclose such data to our existing or potential business partners, affiliates, sponsors or other third parties, but this aggregate data will in no way personally identify you or any other visitors to the Website.